Marketing Management OnLine SCDL Solved Exam Paper Assignment 70

This solved paper of SCDL Marketing Management of SCDL Pune has been contributed by XYZ

 

Thanks To: XYZ

 

Select The Blank
Question	The most crucial financial decisions of the organisation are taken by ________
Answer	Board of Directors
Select The Blank
Question	The economical use of the asset is permitted by the lessor on the payment of periodical amount which is in the form of ________.
Answer	Lease rent
Multiple Choice Single Answer
Question	The traditional approach to financial management refers only to the procurement of funds by
Answer	Corporate entity
Multiple Choice Multiple Answer
Question	Under the Business Analysis of the company done by Credit rating and Information Services of India Ltd. the following points are covered
Answer	Existing as well as potential competitors in the industry , Market position of the company
Multiple Choice Multiple Answer
Question	Trade promotions include
Answer	Push money allowance , Promotional allowance
Multiple Choice Single Answer
Question	What is diversification?
Answer	New product-New market
Select The Blank
Question	A speciality product is ________ intensively distributed than a shopping product
Answer	Less
Select The Blank
Question	________ is a delivery of standard of living to society
Answer	Marketing
Multiple Choice Single Answer
Question	This discount is offered to customers to encourage them to remain loyal buyers
Answer	Quantity discount
Multiple Choice Single Answer
Question	Which is the shortest marketing channel for an industrial product?
Answer	Producer--->Industrial user

 

 

 Note: Please tally the answers and verify them from SCDL textbooks as all answers might not be correct.